In 2018, I started making my own cosmetics, with 100% natural ingredients and found that using these made a huge impact on the health of our skin. I was passionate about the formulations but my circumstances didn’t allow for a commitment to the brand at that time.
Plastic has been at the forefront of media coverage for some time now and I was shocked to learn the effect that misuse of plastic has on the environment and animals. I have been conscious since, to reduce the amount of plastic that comes into the family home (especially in the bathroom!) I searched for alternative solutions, but couldn’t find a clear way to cut out single use plastic. In recent months, I ordered myself some natural cosmetics that I saw on social media. After reading the information, seeing how this brand was ethically sourced, sustainable and suitable for my sensitive skin, my enthusiasm for starting my own brand was ignited again!
I did my research into naturally derived ingredients, sustainable packaging, ethical manufacturing and found a UK based company that could support my concept and ethically produce my natural range of products. We began to work together, testing various formulations and that’s when my excitement for Equal=ibrium started to grow. Equal=ibrium is an independent business, with a passion for the environment and animal welfare. It is important to me that we support local and I always try to use other local, independent businesses where possible. The sense of local community and support for one another is at the heart of what we do.
Every single product in the range, I use on my own family - I wouldn’t dream of selling something I didn’t trust on my loved ones, to you.
So, through my determination to find a natural and ethical skincare brand, paired with my passion for reducing the impact misuse of plastic has on the environment, Equal=ibrium was born.
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